Canadian hitmaker Drake has hidden the release date for his eagerly anticipated new album, Iceman, inside a huge ice structure in downtown Toronto. On Instagram, Drake announced on Monday that he had erected an ice installation housing the release date at the Bond Hotel parking lot. Photos showed him wearing a Green Bay Packers varsity jacket next to the monument.
Since Drake’s announcement, fans have flocked to the ice structure and attempted various methods of breaking it down with tools like sledgehammers and flamethrowers, given they believe it will melt in around a week due to current seven-day forecast in Toronto, though its integrity has not yet been compromised. The stunt follows recent Iceman teasers by Drake and OVO insiders, who have hinted at the album's completion with phrases like 'It’s In.' Media personalities also predict high-quality rap content from Drake on the album, which they say will clearly define his rivalry with Kendrick Lamar.